Blog
Practical, merchant-facing writing on running a gift card and loyalty program: the holiday window that carries the year, the bonus promotion mechanic that lifts average ticket, and the corporate gifting channel most businesses never ask for.
November and December are the year for physical gift cards. A stage-by-stage holiday plan: artwork and reorder timing, corporate outreach, in-store display and the digital-only final week.
Buy $50, get $10 is the highest-impact gift card tactic there is. How to set the threshold, why the bonus should expire when purchased value does not, and how to promote it.
Local employers buy gift cards in bulk for recognition, holidays and client gifts. How to build the list, what the one-page offer contains, and why the reorder is the real prize.
Every tactic here depends on the program underneath it being configured properly. Send your details and we will show you the platform running on your POS.